Varun Beverages Ltd, a well-known PepsiCo bottler, has witnessed a significant price correction in 2024. The stock has dropped 25% year-to-date (YTD), raising concerns among investors. Despite this decline, experts suggest there could be a potential rebound. Let’s analyze the stock’s recent performance, technical indicators, and market trends to understand its future trajectory.

Stock Performance: A Sharp Decline
Varun Beverages shares have undergone a steep correction, falling 5% in a month and 12% over the past year. However, in the previous trading session, the stock closed 2% higher at Rs 487.90, showing some signs of resilience. The company’s market capitalization currently stands at Rs 1.64 lakh crore, with 3.24 lakh shares traded, generating a turnover of Rs 15.90 crore.
Despite the recent decline, the stock has delivered impressive long-term returns, climbing 86% over the last two years. However, in the past six months, it has faced downward pressure, falling 24.51%. The stock also hit a 52-week low of Rs 419.40 on March 3, 2024.
Technical Analysis: What Do the Indicators Say?
- Relative Strength Index (RSI): Currently at 43.5, indicating the stock is neither overbought nor oversold.
- Moving Averages: Varun Beverages shares are trading above the 5-day, 10-day, and 20-day moving averages but remain below the 30-day, 50-day, 150-day, and 200-day moving averages.
- Beta Value: At 0.8, the stock exhibits low volatility, making it relatively stable compared to the broader market.

Market Trends and Future Outlook
The beverage industry has seen heightened competition, especially with the rise of new brands like Campa Cola gaining market traction. While some channel checks suggest mixed feedback, analysts believe the recent price correction may have been exaggerated. Additionally, capital expenditure (capex) as a percentage of sales rose in 2023, but analysts expect this intensity to ease moving forward, potentially improving financial stability.
Conclusion: Should Investors Stay Optimistic?
Despite the correction, the company's long-term growth story remains intact. Investors should watch out for seasonal demand, competitive developments, and broader market trends before making investment decisions. The stock may have strong recovery potential in the coming months.
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